Designer & Artist
❋ Based in Chicago ❋
Hi, I’m Kar. Chicago-based designer, visual thinker, and believer in good type, playful ideas, and thoughtful details.
Let’s work together — kar.kajtazovic@gmail.com
FEATURED WORK
I helped SpaDerma bring their new visual identity to life across signage, festival activations, and social media. My role has since grown to include photo art direction, helping shape the visual direction of campaign photography from concept to shoot.
SpaDerma
For the 2025 Iowa State Fair, I had the opportunity to shape its visual identity—from the overall theme and branding to signage and graphics throughout the fair—building on the previous year’s direction and pushing the visual system even further.
Iowa State Fair
Dalia Co.
Dalia Co. is a personal project I created to explore branding and identity through typography, visual systems, and UI design.
SPECIALITIES
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Creating visual worlds with personality and purpose.
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Turning ideas into imagery, moments, and visual stories.
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Making digital ideas work in the physical world.
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Building concepts that stay cohesive across every touchpoint.
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Giving brands a physical presence people want to pick up.